Saldanha Bay residents voice support for Karpowership

Hassan Carrin

At a public meeting held in Saldanha Bay as part of Karpowership’s regulatory requirements, many residents expressed their backing for the controversial electricity-generation deal, despite environmental organisations opposing the “flawed” deal. Karpowership runs powerships (literally a ship that produces power) that use fossil fuels to generate electricity.  Read: Karpowership aims […]

Rebrand with Design Thinking | Indianapolis

Hassan Carrin

What is design thinking and why is it so popular? Well, it’s a process used to redefine problems in an attempt to identify alternative solutions. This same process can be used for rebranding purposes. Just as “we are our brain,” companies “are their brand.” It defines why they exist, why […]

5 Recession-Proof Skills You Should Have

Hassan Carrin

The word on everyone’s lips now is that the United States is heading towards a recession. Inflation has eroded the purchasing power of the people and the investor confidence has been when leading to stock market shake-ups that have left a lot of people apprehensive. Like many others, you may […]

Marketing: The 4 Moments of Truth [Chart]

Hassan Carrin

Do you know what Marketing’s 4 Moments of Truth are? They consist of the interactions your audience has with your products and services. These Moments Of Truth take place in real life or in a variety of contexts based on content formats, platforms and/or devices based on needs and wants. […]