We’re determined to be part of a bigger change in our industry. We’ve partnered with The Agency Collective for a second time to undertake research about diversity levels in the marketing industry. Take part in our survey to be part of the change. We’re interested to see how far we’ve […]
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25 Ways to Attract New Sales Leads in 2023 » Succeed As Your Own Boss
Selling is about building relationships and helping your sales leads reach their goals with your product or service. However, before you pitch your offer, you need to catch their attention and genuinely start a conversation. If you can find the right blend of face-to-face and online networking, you can build […]
World Cup fans transform streets of Doha with chaotic fashion choices
The World Cup in Qatar has become a political lightning rod, so it comes as no surprise that soccer fans’ sartorial style has sparked controversy. Forget your classic soccer jerseys – the streets of Doha have been transformed into a chaotic runway show in terms of fashion. Visitors from around the world […]
Fake negative comments – Bluewire Media
Posted by Adam Franklin A fake negative comment could occur on your Google reviews, on your Facebook page or even your LinkedIn profile — and it’s quite a scary prospect because it could impact your business! I’ve spoken at a few conferences lately and it’s attendees’ most common fear! […]
When Someone Asks Your Opinion, Give It
Whether your colleague is asking for input on a joint decision or a friend is simply curious about what kind of music you prefer, it’s common for people to intentionally withhold their opinions and preferences out of a desire to appear easygoing and cooperative. However, the authors’ research suggests that […]
FTX and the Problem of Unchecked Founder Power
Startup founders typically face a fundamental tradeoff: They can grow the company, increasing its value and the value of their shares, but to do so they must give up some control. Or, they can keep control, at the expense of growth. That tradeoff exists for good reason: Investors who supply […]
Royal Bank of Canada’s HSBC Canada deal likely to face scrutiny, (NYSE:RY)
JHVEPhoto Royal Bank of Canada’s (NYSE:RY) proposed C$13.5B acquisition of HSBC’s (NYSE:HSBC) Canada operations, is the biggest Canadian bank deal in years. That alone is likely to have Canadian regulators looking closely at the deal in a country where the banking industry is already highly concentrated and RBC is its […]
Seth Godin and Brian Solis Discuss How to Make Your Brand More Trustworthy
Savvas Stavrinos, pexels.com by Ari Bendersky for Salesforce 360 A key to building more trust with customers? Be more human. Marketing guru Seth Godin and Salesforce vice president and global innovation evangelist Brian Solis offer their take on how to build customer trust. For many companies, being seen as trustworthy […]
Breaking The Paycheck-to-Paycheck Cycle By Using Personal Scoreboards
Scoreboards, proper goal tracking, and budgeting are all natural components we expect to see utilized in any business. Afterall, how could we determine the success of a business without benchmarks and goal tracking? So if we determine the success of a business through financial scoreboards and goal tracking, then why […]
5 Examples of Fabulous Email Footers
7 minute read time Campaign Monitor – Apr 21, 2022 When it comes to email marketing, you probably spend most of your time thinking about the message you want to get across. You’re likely to focus your energy on crafting the perfect copy, as well as including compelling images. Don’t […]