IMS Electronic Ventures Launches Acuity | Business enterprise

HONG KONG–(Business WIRE)–Jul 14, 2021–

IMS Digital Ventures, the undertaking setting up arm of Built-in Administration Devices, a single of the primary electronic transformation businesses in Asia, launches Acuity: an finish-to-conclusion e-commerce system that delivers match-shifting growth for Direct-to-Buyer (DTC) brands. An all-in-just one resolution, Acuity is the lover of selection for ambitious models that recognise environment-class technologies, knowledge intelligence, and impactful digital marketing as defining pillars to reach scale.

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Anastasios Papadopoulos (standing), Dennis Plomp and Emmy Chung of IMS Electronic Ventures (Photograph: Business Wire)

Disruptors and start-up enterprises are often hindered by the substantial restrictions of existing 3rd-bash e-commerce solution suppliers. Relatively than powering growth, the technological resources that quite a few of these brand names use while attempting to penetrate new markets both have as well lots of constraints or are cumbersome and convoluted – and frequently occur at eye-watering price tag tags. Acuity eradicates these complications by combining its subsequent-technology ecommerce system with a sturdy portfolio of supportive solutions, supplying small- to medium-sized manufacturers the suggests to contend towards recognized industry leaders as a result of agile advancement globally and at scale.

“We recognized that most younger brand names really don’t contend on the exact actively playing field as their larger, extra founded rivals when it will come to ecommerce capabilities. We have determined to give them a truthful shot by investing in Acuity, ” clarifies Anastasios Papadopoulos, CEO of Integrated Administration Methods (IMS) and IMS Electronic Ventures.

Reducing-edge technological innovation and entire world-class innovation come with each other in just one, match-modifying platform

Acuity positive aspects from the reducing-edge know-how and environment-course innovation that characterises the USD 250 million company portfolio throughout IMS and IMS Digital Ventures. Acuity’s innovative proprietary digital framework comprises of 3 pillars that de-silo ecommerce operations from digital promoting and facts, building a totally built-in ecosystem. Drawing on in depth model-creating know-how and point out-of-the-artwork technological stack, the consequence is a seamless changeover among touchpoints for people streamlining the path to buy via automation so that models can focus on strategic market initiatives.

Acuity’s 3-pillared solution radically variations the stakes for smaller- to medium-sized enterprises wanting to aggressively capture industry share from set up market leaders

Acuity Ecommerce empowers makes with a innovative, scalable platform that permits whole customisation and third-bash integration to enrich the searching experience. Run by predictive intelligence and designed-in device studying, brands can tailor every customer’s check out to their on the net storefront by providing personalised lookup benefits, products recommendations, and other activities. Supported by a dynamic group of ecommerce specialists, brands are also relieved from the pressure of recruiting and instruction inhouse expertise whilst sensation assured that their on line benefit proposition to consumers is compelling and efficient in accelerating world product sales.

Acuity Promoting takes on a shopper-centric, omnichannel solution to get to goal audiences, raise brand name equity, and accomplish higher conversions. A committed group of expert entrepreneurs helps models to develop compelling information and makes use of ground breaking, data-driven activities to connect 1:1 with shoppers across each individual online channel.

Acuity Details fuels all ongoing business functions by building prosperous insights to facilitate smarter and dependable determination-earning. A crew of seasoned analysts is geared up with best-in-course tools for intuitive info visualisation and incisive, customised stories to much better comprehend audience behaviours and model sentiment for a competitive advantage.

Apart from the all-inclusive solutions that differentiate Acuity from other organizations, the company’s shared good results design and base-line tactic guarantee the same enthusiasm for buyer success.

Acuity generates new opportunities for brand names to consider their DTC business enterprise to the following amount.

About Acuity

Far more than just an ecommerce platform, Acuity supplies every little thing a manufacturer requirements to take its Immediate-to-Consumer system to the next degree. The Acuity ecosystem is composed of earth-course ecommerce technology, curated digital promoting, and in-depth facts analytics a full established of alternatives that can make on the internet providing globally at scale uncomplicated.

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About IMS Digital Ventures (IMS DV)

IMS Digital Ventures is the undertaking making arm of IMS, Hong Kong’s major Digital Transformation Company with in excess of 300 personnel in Hong Kong, Guangzhou, Shanghai and Singapore. At IMS Digital Ventures, we create groundbreaking new ventures with Asia’s most influential companies and disruptive business people.

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For more facts, make sure you get in touch with Anastasios Papadopoulos at IMS Electronic Ventures by electronic mail at [email protected] or phone +852 3611 0130. 


Industry Keyword: Software package Technological know-how World-wide-web Details Management

Supply: IMS Electronic Ventures

Copyright Business Wire 2021.

PUB: 07/14/2021 08:00 PM/DISC: 07/14/2021 08:02 PM

Copyright Business enterprise Wire 2021.